Hats off to the creators of the Dodge Challenger Freedom and Google Chrome commercials. Both feel completely tailor-made for their audience. The Dodge commercial aired directly before the US vs England World Cup soccer match and once you watch it, you will understand why it’s so good. Just imagine yourself in a bar somewhere in the US getting ready to watch the game, and this commercial comes on. Good job Wieden + Kennedy on making this commercial.
These Google Chrome commercials, created by Glue in London and BBH* in New York, are the perfect mix of science and cool to please the nerd in all of us. Leave it to Google to create their ad out of a Rube Goldberg machine. Brilliant and fun.
P.S. I am going to have to figure out how to get on the creative concepting team for one of these companies.
