http://www.shickadoo.com
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Design
If it is not a trend yet, it soon will be.. Or I am starting it. Vertical video, or portrait video is on the rise for a few reasons. People have quicker and better access to record and upload video these days but there are no restrictions to holding your camera a certain way. Many [...]
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I have been sitting on this logotype for the climbers festival for over a year now. I keep revisiting it, trying to figure out how to take it from cool concept to polished and professional. I feel like I am starting to make strides in it, and wanted to share the latest draft (finished?). What [...]
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Coming up with a new identity for a brand is one thing, convincing the brand there is need for change is another. Just like wilderness medicine includes teaching first responders how to deal with witnesses on the scene, the design process includes or should include the persuation of authority. I recently took part in a [...]
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The Climbers Fest creative team has been back at the grind. We are busy coming up with secondary illustrations to help support and elevate last year’s theme of the old west meets dirtbag climbers (see: King of Hearts, rapper/climber oDub’s cowboy poem using names of local area routes to drive the story). Below are some [...]
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If you have been reading my blog you saw that I entered a contest where they are looking for a bad logo deign for a fictitious company, Excellencico.Please follow this link: http://howlowcanyourlogo.com/william-roth/ and click on the “broken heart” to dislike my logo, thereby voting for me to move on to the next round. Thank you!
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