December 20, 2010
It all comes down to the well written rule of social media. Find your community and engage them there. In the latest episode of Thinking and Driving, I ponder a forum post that came through my filters, for my job at NOLS. Anytime NOLS is mentioned online, anywhere, it passes through my Google Reader. A [...]
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November 16, 2010
6 months, 20,000 video views, 400 comments, 4.7 hours, and 63 videos later, the NOLS & Patagonia Dream Expedition video contest is now over. This is a project that I have been heavily attached to, and it’s great to see it come to it’s conclusion. Check out this video compilation of the contest, and if [...]
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September 5, 2010
I hope you enjoyed this little experiment. If you are with a vineyard or a winery please feel free to take this idea and crush it. Here is a PDF you can download and show your boss. I’m sure this can be applied to more products then just wine. Stickybits is a fun app and [...]
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elance.com + 99designs.com – I have been reading a lot about spec work recently. This post from Chris Brogan got me up to speed. Spec work is when an individual/company asks a community of designers for work, lets say a logo. 50 designers submit 50 logos and one gets picked as the best and gets [...]
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February 6, 2010
I looked at the whiteboard and couldn’t believe that my social media plan-of-attack looked so messy. It was time for a coffee-fueled cleaning session. I decided to make a distribution flow chart organized by what I was sharing, and branching every possible option using MindNode (generally used for mind maps).
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February 3, 2010
I’m trying to stay true to the biggest rule of social media and blogging; be yourself. Without forcing a post teaching something, I though I could take this opportunity to let you know about blog posts I am currently reading.
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